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JSTOR: Exploring New Economic Models and Markets for Scholarly Content

Home / Project Briefing Pages / CNI Spring 2012 Project Briefings / JSTOR: Exploring New Economic Models and Markets for Scholarly Content

March 30, 2012

Heidi McGregor
Vice President, Marketing & Comminications
Ithaka

People around the world are finding scholarly content online every day, but often do not have ready access. JSTOR, the online home for more than 1,400 academic journals and other content, turns away more than 100 million attempted accesses each year. We are undertaking new access experiments to better understand and quantify the interest in scholarly content globally, and to find new, sustainable economic models for providing access to more people. This presentation will include discussion of the strategy behind new initiatives, including the JSTOR Register & Read BETA, and early lessons and results from these activities.

 

http://about.jstor.org/individuals
http://about.jstor.org/rr

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Filed Under: CNI Spring 2012 Project Briefings, Digital Libraries, Economic Models
Tagged With: CNI2012spring, Project Briefings & Plenary Sessions

Last updated:  Friday, March 30th, 2012

 

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